VH1 is not known for the quality of its programming. These days, you’re more likely to see girls fighting for the “love” of a washed-up rock star than you are to see a show about the aforementioned musician’s band or, heaven forbid, an actual music video.
But tonight, VH1 is putting its normal dreck on hold to broadcast the Do Something Awards, a unique awards show that applauds the philanthropic efforts of both celebrities and regular people.
Categories like “Do Something Athlete,” “Do Something Movie Star” and “Do Something Music Artist” will award celebrities for their charitable work. And five young non-celebrity semi-finalists, none of whom is older than 25, have the chance to win $100,000 for a cause that they are heavily involved in.
But DoSomething.org does more than host a star-studded, televised party. The organization was founded in 1993 with the goal of making volunteerism and public service a normal – and cool – part of young people’s daily lives. They distribute grants, provide scholarship opportunities, publicize philanthropic projects that could use some help, and more, all in an effort to encourage young people to give back.
The Do Something Awards have been in existence since 2007, initially appearing on The CW and as part of the Teen Choice Awards. This will be the second year that the show is airing on VH1.
The Do Something Awards air at 9 tonight and are hosted by actress Jane Lynch.